eBay Brand Films

eBay Thanks You

In 2012, I created the eBay Thanks You campaign. We showcased the stories of 6 different buyers, sellers and non-profits to celebrate the community on the site's 17th anniversary.

The results were a lift from 16% to nearly 90% positive brand sentiment.

We also won a Bronze Clio in the Branded Entertainment category.

eBay Holiday 2014

This holiday, we chose to feature designer Justina Blakeney in a series of videos showing her unique perspective on hosting the perfect holiday party, finding perfectly-personalized gifts for her loved ones, and artful ways to wrap those holiday gifts.

eBay Holiday 2013

For Holiday 2013, we reached out to well-known blogger, digital influencer, and eBay enthusiast Jordan Ferney to help spread the holiday cheer. We featured her and her family in a series of spots focused on showing you how you can make your holiday and gift giving truly unique with the help of eBay.

eBay Style Stories

With PopSugar, we profiled a variety of women and shared their stories for eBay's 2012 holiday shopping campaign. Family and career played a big role, and we were able to craft authentic, emotionally uplifting stories that aligned perfectly with the eBay brand.